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Marujuoya Aji Marujyu Dashi Shoyu (丸十大屋 味マルジュウ)
Yamagata / Yamagata — Soy sauce

Marujuoya Aji Marujyu Dashi Shoyu (丸十大屋 味マルジュウ)

“The flavor behind imoni gatherings. The dashi shoyu that holds up Yamagata's table.”
¥1,430 / 1L (reference price)
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  • Maker:Marujuoya (founded 1844)
  • Direct from the maker, limited quantity

Stories about this bottle

What actually seasons imoni: the dashi shoyu called Aji Marujyu that holds up Yamagata's table
A look at the dashi shoyu behind the seasoning at Yamagata's imoni gatherings. How dashi shoyu differs from ordinary shoyu, and the story of Aji Marujyu from Marujuoya, a first-recall brand descended from safflower merchants.
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The story behind it

Autumn in Yamagata. Groups gathering around pots along the riverbanks for imoni is one of the prefecture's seasonal sights. Would it surprise you to hear that this one bottle is what decides that flavor?

Marujuoya was founded in 1844 as a safflower merchant, and its Aji Marujyu is a dashi-infused shoyu combining honjozo shoyu with dashi from katsuobushi and other sources. In Yamagata people say the taste of Marujyu is the taste of home, and its standing as the first name that comes to mind is overwhelming. Seasoning imoni takes this bottle and nothing else.

The history of Yamagata as a merchant city built on safflower, and the everyday life of its people, are dissolved into this flavor. This is not a souvenir memory. It is what people in Yamagata actually use, brought to your table.

How to use it

For seasoning imoni, with beef, konnyaku, taro, and green onion. Use it straight on chilled tofu, ohitashi, or natto, or dilute it 5 times for a noodle broth.

What travelers say

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